ATP DIARY

Pamela Rosenkranz | Slight Agitation – Fondazione Prada

A huge mountain of sand illuminated by green LED light welcomes the viewers of Pamela Rosenkranz’s installation in the Cisterna’s spaces at Fondazione Prada. “Infection”, the second chapter of the project Slight Agitation curated by the Fondazione Prada Thought Council, emanates a peculiar smell, a fragrance of synthetic cat pheromones, hard to describe in an […]

 Infection, 2017 Fondazione Prada, Milan 2017 - Photo Delfino Sisto Legnani and Marco Cappelletti - Courtesy Fondazione Prada
Infection, 2017 Fondazione Prada, Milan 2017 – Photo Delfino Sisto Legnani and Marco Cappelletti – Courtesy Fondazione Prada

A huge mountain of sand illuminated by green LED light welcomes the viewers of Pamela Rosenkranz’s installation in the Cisterna’s spaces at Fondazione Prada. “Infection”, the second chapter of the project Slight Agitation curated by the Fondazione Prada Thought Council, emanates a peculiar smell, a fragrance of synthetic cat pheromones, hard to describe in an objective way. In fact, it activates a biologically determined attraction or repulsion, depending on wether the spectator is affected by the toxoplasmosis neuroactive parasite, subconsciously influencing the reaction to the installation.

 Infection, 2017 Fondazione Prada, Milan 2017 - Photo Delfino Sisto Legnani and Marco Cappelletti - Courtesy Fondazione Prada
Infection, 2017 Fondazione Prada, Milan 2017 – Photo Delfino Sisto Legnani and Marco Cappelletti – Courtesy Fondazione Prada
View of the exhibition “Slight Agitation 2/4: Pamela Rosenkranz” -  Infection, 2017 Fondazione Prada, Milan 2017 - Photo Delfino Sisto Legnani and Marco Cappelletti - Courtesy Fondazione Prada
View of the exhibition “Slight Agitation 2/4: Pamela Rosenkranz” –
Infection, 2017 Fondazione Prada, Milan 2017 – Photo Delfino Sisto Legnani and Marco Cappelletti – Courtesy Fondazione Prada